Joyce Clyde Hall (29 August 1891 – 29 October 1982) has certainly left a legacy that not even the advent of electronic cards has overshadowed. He is, after all, the founder of Hallmark Cards, the Kansas City-headquartered, privately-owned company considered as the United States’ largest manufacturer of greeting cards as well as range of gift products.
Starting at age 8 soon after his father abandoned the family, Hall worked odd jobs mostly in sales – a good start for his entrepreneurial success later in life. In 1905, he and his brothers invested in picture postcards, which were then sold to store owners and in his older brothers’ bookstore. In 1908, he founded the Norfolk Post Card Company in Norfolk, Nebraska.
It was just a small step toward Hallmark Cards, which he founded in 1910in Kansas City, Missouri with just two shoeboxes of postcards as his beginning inventory. While he encountered setbacks, such as when his first store burned down in 1915, he persevered and made his mark with Hallmark Cards.
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