Walter Haas Sr. is an American
executive who became popular as Chairman and President of the clothing company
Levi Strauss & Co. Haas’ name is always attached to Levi Strauss because he
helped save the company at the time when it was struggling and at the brink of
shutting down.
Haas was born on May 11, 1889. He
finished his bachelor’s degree in commerce at the University of
California-Berkeley. After his stint with the US Army in the World War I, Haas
worked with a small dry goods company named Levi Strauss, which was
owned by his wife’s family. Haas became the company’s president in 1928 until
1955, then chairman until 1970.
Levi Strauss was affected so
badly by the Great
Depression. Haas and his business associate Daniel Koshland steered the
company through the crises. Levi Strauss also pioneered racial integration into
the company at the time of Haas. He was instrumental in making Levi a world
renowned brand. He also created the Levi Strauss Foundation during his term.
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